Custom fonts are great—they can bring a unique look to your website and they can be a crucial part of your branding. But what makes a custom font “custom” is that they’re not something users typically have already on their computer. For example, The New York Times uses a variety of custom fonts across different…
The Hall Blog
Facebook’s New News Feed: What Does it Mean for Users – and Marketers?
Unless you’ve been under a rock, you know that Facebook announced big changes for its news feed last week. As most speculated, the design changes highlight the most popular and engaging content on Facebook: images. All of the visual content you see in your news feed will be bigger and better. For marketers, this means…
A Simple Guide to Facebook’s Different Ad Types
If you’ve seen Facebook evolve over the years, you’ve watched as different ad formats have been added to the mix. More recently, we’ve seen options become available within the news feed itself and in the mobile app. The (newish) Promoted Post option drew quite a bit of controversy when it was introduced around the same…
Top Posts of 2012 – All About Facebook, Infographics and Google Analytics
I don’t know about you, but 2012 was a busy one over here! I think it is always fun to look back on the past year as we prepare for the next. I thought it would be fun to put together a list of our most popular blog posts again (determined by Pageviews in Google…