Pinterest first announced Promoted pins in September 2013. In May 2014, Pinterest opened advertising to a select number of advertisers. As of January 1, 2015, Pinterest opened their reservation-based Promoted Pins to all U.S. based business accounts. Once approved, small and medium-sized business will be able to use Promoted Pins (CPM). Promoted Pins look very…
Category: Content Marketing and Social Media
Top Hall Blog Posts of 2014
Another year has come and gone and to say that this was a big one for Hall would be a bit of an understatement. To list just a few of our highlights from 2014, we launched an award winning open source WordPress framework, became 100 percent Google Analytics certified, took home our fourth Best Places…
Use an Editorial Calendar to Manage Your Company’s Content Output
Businesses today have more options for marketing themselves and communicating with customers online than ever. The problem, despite the myriad solutions now available, is that the internet can still feel frustratingly compartmentalized at times. It offers countless platforms on which to provide value and interact with customers, yet each of these feels distinctly apart from…
Setting Up and Managing an Instagram Business Account (Part 1)
As many of you may already know, Instagram is a mobile photo and video sharing app that launched on October 6, 2010. In the last four years this social media platform has grown to over 200 million active monthly users and prides itself on providing a creative and visual storytelling platform for individuals, brands, and…