The internet is an amazing thing. It helps up keep in touch, connect, learn and share. It can make our lives easier but as all of us have learned at one time or another it can make our lives harder too. With news coverage of identity thefts, credit card theft, cyber stalking, cyber bullying, computer…
Category: Content Marketing and Social Media
5 Ways To Bring More Personality to Your Web Content
Yesterday, Sonia Simone wrote a fantastic blog post on Copyblogger called “The Simple 5-Step Formula for Effective Online Content.” She explains that the formula for effective content is “Education + Personality.” I completely agree with this idea; we are using content to learn something, but the personality part is key for us to be entertained…
How to Add a YouTube Video to Your Blog
Video is a great way to add more content to your website. This doesn’t mean you need to spend lots of money on professional videos. You can incorporate other videos that you see around the internet and add your reaction to them. YouTube is the largest video site in the world. There is already so…
Content Marketing – Reporting vs. Thought Leadership
We talk all the time about creating content for your website. Search engines love content. It helps them understand what it is you do, what your website is about and how much of an authority you have in your space. That is why we encourage updating content on your site regularly and blogging. As you…