Is There a Mobile Experience Update Coming to the Google Algorithm? The question has to be asked: Is there a big update coming this fall to the Google algorithm focused around the mobile experience? Google usually puts out a bunch of updates to their algorithm every fall. In recent years we have seen Penguin 3.1,…
Category: Organic Search (SEO)
The Evolution of Bing: The Search Engine Turns Five
In honor of Bing turning five this week, let’s take a peek back in time and view the various changes the search engine’s home page has undergone over the years. If you’re not familiar with Archive.org, otherwise known as the Internet Archive Wayback Machine, it’s a great resource if you’d like to review the different…
What Happened to My Visits and Unique Visitors Data in Google Analytics?
You may have noticed in your Google Analytics reports that the traditional Visits and Unique Visitors metrics have disappeared. I noticed the change while making new Custom Reports for a client of ours. After 2-3 minutes of ripping my hair out of my head as to why they weren’t available as metric choices, I started…
Google Alerts: 3 Tips for Reputation Management
Google Alerts is a powerful tool that many organizations, persons of interest and brands in general use to monitor their reputation across the web. The service works by notifying account owners of the latest relevant Google results across web, news, etc. based on the search queries you enter. Here’s how it works. You enter a…