How to Diversify Your Web Traffic Sources

Have you checked your traffic sources on your website’s analytics lately? What do you see? It’s good to see that search has a big piece of the pie, but you also want to make sure that you have a healthy balance of direct and referral site traffic as well. A couple of days ago, Rand…

7 Perks of Using a Content Management System

If you use a Content Management System (CMS) to control your website you are in a great position! Instead of having a basic static site you have the power over a fully dynamic system that allows you to update all your web content, which is important. If you currently have a static site the 7…

Succeeding at Social Media – It Only Gets Harder From Here

We have been talking about Social Media a lot here over the last few years. We have covered tips on your strategy, tools and measuring. There is something I am not sure we have covered in depth yet… succeeding in social media and getting truck loads of business from it takes a lot of work.…

Use Meta Description Tags to Your Advantage

A couple weeks back, I blogged about the importance of engaging the visitors that come to your website and enticing them to convert; SEO is only a part of your overall web marketing strategy.  Search engine optimization gives you the opportunity to be found when someone searches for the keywords related to your business, but…