There are many different facets of SEO that help search engines navigate websites and figure out what they’re about. We’ve previously discussed many of the on-page elements, such as title tags, H1, meta descriptions, alt image attributes, etc., which are items where keywords are used to help a site increase relevancy and rank for those keywords.…
The Hall Blog
How to Set Up a Company Facebook Fan Page
Welcome to our new weekly Facebook Fanpage Blog Series! Every Friday, we will discuss strategies, technical development and layout of your company Facebook Fanpage. It is 2010 and by now, surely you have a website for your business! If not, you should definitely consider it. Your online marketing strategy doesn’t begin and end with just…
What Local Small Businesses Need to Know About Foursquare
I don’t usually post about things like this but I feel like an exception needs to be made here just for the advances in technology and privacy alone. The newest darling of social media seems to be Foursquare, a location based game that is driven by your GPS location on your smartphone. I am not…
Link Building is Good; Broken Links Are Bad
If you’re not familiar with what link building is, this will be a good place for you to start so that you can ensure that your link building efforts don’t shoot you in your “webbed” foot… Link building is the process of getting websites other than your own to link to you. This is…