While pretty helpful as far as search engines go (think: all the gems from Matt Cutts, Webmaster Tools, Analytics, etc.), Google still has a vested interest in keeping its search algorithm and ranking methodology top secret, and while they occasionally do comment on issues raised by SEOs and webmasters, they’re typically pretty taciturn about what…
The Hall Blog
What’s new?
You’ve seen it a hundred times, and may even be a culprit — you have a news or blog section of your site, and the information there is out of date. And not a week, two weeks, or even a month. We’re talking about two to three months, even a year out of date. As…
VW Subpoenas over YouTube Spoof – A Question of Privacy or PR?
It’s no news that major corporations are pushing hard to develop a positive image using social networking channels — see the McDonald’s Quality Correspondence Campaign or the backfired Wal-Mart blogging foray — and neither is it news that companies aren’t afraid to use legal recourse to protect their interests… Napster, anyone? But an interesting article…
Why Your Web Site Needs an Oil Change
It runs roughly. It’s hard to get started, or quits abruptly after it’s running for a while for no clear reason. You put off some basic maintenance months and months ago, and when the problem’s so bad you finally face it, the cost is four times what it would have been to prevent it from…