What to Consider When Approaching a Redesign

Web design is inherently very subjective, but if you approach everything from a user experience (UX) perspective, things become far less subjective. What does this mean? Because the web requires varying degrees of user interaction, these are all actions that can be tracked, analyzed and refined. Clear patterns begin to emerge on what things frustrate…

Latest Google AdWords Updates for Spring 2017

Spring has sprung, and with it, a number of new updates are springing up across Google AdWords. Here are some of the latest Google AdWords updates we are excited for: New Remarketing Lists For Search Ads (RLSA) On May 1, 2017, Google AdWords announced the launch of its latest update, Similar To remarketing lists for…

Social Media Engagement – Timing is Everything, Sort Of

When is the best time to share on social media? With so many platforms for connecting with current and future customers these days, it can be extremely difficult to navigate how to best serve your customers through organic posts. Managing these networks and posting engaging content is already a difficult task, but knowing the right…