Is WordPress the Best Choice for Your Company Website?

So your company has decided that it’s time to create a new website. What now? There are a multitude of options for managing you online presence and if you’re like most people, it won’t be easy to distinguish them all at first glance. Not a problem, your first step should be to take stock of…

What is the Difference Between a Page and a Post in WordPress?

Two of the fundamental building blocks of any WordPress site are Pages and Posts. While the differences between the two may not be immediately apparent, knowing how and when to use each of these tools can help you get the most out of your site and save you time. Pages “Pages” are used for “static”…

Getting Started with Pinterest Promoted Pins

Pinterest first announced Promoted pins in September 2013. In May 2014, Pinterest opened advertising to a select number of advertisers. As of January 1, 2015, Pinterest opened their reservation-based Promoted Pins to all U.S. based business accounts. Once approved, small and medium-sized business will be able to use Promoted Pins (CPM). Promoted Pins look very…

Bold Predictions for 2015

Happy new year! Whichever metaphor you chose (clean slate, new beginning, fresh start, etc.), it’s hard to deny the excitement this season brings. With a new year comes the opportunity to do everything bolder and better than in years past. Consider all that you have learned, all the wisdom you have acquired over the past…