Ever since Google decided to hide keyword data using secure searches, SEOs have been struggling to get the same insight that used to be so readily available in Google Analytics. While we’ll probably never have the level of insight we had with the exact keyword data straight from the source, we do have a few…
Category: Organic Search (SEO)
Use Open Graph Tags To Customize Your Site’s Appearance in Facebook
When viewing a page’s source code, it can be tempting to glance at terms like ‘og:title’ and ‘og:description’ and surmise that they refer to your on-page SEO being implemented properly. These og meta tags are not, however, having to do with standard SEO and how search engine crawlers will interpret the content. Instead, these are…
Google’s Mobile Search Algorithm Change (And Why It Matters)
If you haven’t heard by now, Google has full intentions on April 21st to change its mobile search algorithm in order to better serve mobile users. With an increasing number of web searches coming from mobile devices, Google has decided it’s time to change how it ranks sites based on this trend. Gone are the…
Optimizing An Image for WordPress
OK, so if you read our last blog post you now have a unique image that you can upload to your website. Now it’s time to optimize that image both for your users and for maximum impact with search engines. The first step will be saving your image. It is best to give documents an…