Inbound Marketing Summit Takeaways – Day 2

The second day I spent at Inbound Marketing Summit did not disappoint – the day started out with a bang and ended on a high note. The biggest takeaways for me yesterday were based on the themes of relationships, relevancy, and change. Enchantment to Create and Strengthen Long Lasting Relationships First off, let me start…

Inbound Marketing Summit Takeaways – Day 1

Greetings from Inbound Marketing Summit 2011! My brain is already crammed with lots of great takeaways from this conference and I still have one more day to go! I thought the best place to start digesting some of what I am learning and hearing is right here on this blog – to share with you!…

Web Advertising, Marketing and SEO are Very Measurable

Yesterday I spoke to the Mid-Maine Chamber about Social Media for Business and I am putting the finishing touches on my Measuring Social Media presentation for Social Media FTW. Needless to say, I have been thinking a lot about measuring social media, web marketing and even SEO. Before working at Hall, I worked for a…

Getting to Know Your Content All Stars

By now we know that beyond your site design and ease of navigation, the heart and soul of your site is the content that is provided there. Often times we ask our clients to figure out what content is working for them; what brings them traffic, what is being shared, what gets people to stay…