People are gathering, and storefronts are opening at greater capacities. With this in mind, it is an ideal time to evaluate your local SEO strategy and develop a plan for improving your impact in local search. Below are three places where you can focus your efforts. Create Meaningful, Localized Content for Your Website One way…
The Hall Blog
Create Fast-Loading Custom Image Sizes for Your WordPress Theme
By default, WordPress automatically takes images uploaded to the media library and generates additional sizes of your image: thumbnail, medium, and large, with the option to add custom sizes. While you can edit those sizes in Settings->Media, as you develop your theme, you’ll surely create components that utilize images at specific sizes. The sizes of…
8 Form Filtering Techniques to Reduce Spam Entries
Nobody likes spam. It is obnoxious, annoying, and a waste of time. Unfortunately, anyone with a website that contains a form has had to deal with it at some point. It doesn’t matter what the form is for—lead generation, customer service or a simple newsletter signup—there will always be spam submissions. In this post we…
Boost Your Visibility and Local Presence with Google My Business
Now, more than ever, companies should understand the value of having a completed Google My Business (GMB) profile, as they have become more and more crucial to gaining visibility on Google and improving local SEO. In a time when Google is the new Yellow Pages, optimizing your profile (or claiming your profile if you haven’t…