It is time to start thinking seriously about your social media campaign and how it can partner with your organic search efforts. Search engines see inbound links as a vote of confidence in your website and with Social Media you can actively take a part. Make inbound links work for you! Who are your customers?Once…
The Hall Blog
The Organic Search Chronicles, Part 2 – How Search Works
If the title of this post sounds familiar, it’s because I’m self-plagiarizing the content of my upcoming webinar of the same name. But lest you feel like you’re getting a heaping of Super Bowl leftovers, note that this blog post will go into some depth I might miss when I deliver the webcast, though admittedly…
Butterflies in your Blogging Stomach
Having a business blog can be very important as a great way to direct traffic to your website, generate sales leads and make steps towards having people talking about you and your services. Perhaps you have a blog but you really aren’t updating it as much as you should. Maybe you think you want to…
Email Marketing is so NOT ‘out’
I had an interesting conversation with a client recently on their reservations about starting an email marketing campaign. They thought email marketing was ‘out’ and getting emails from companies was considered spam. I am not sure if I could have disagreed more. Email marketing campaigns are a great way to stretch your marketing dollars and…