I was lucky enough to attend SXSW again this past Spring. What I love about SXSW is all the smart minds together at the same place and the same time. You can get the best idea or inspiration from an intimate dinner or from a huge keynote event. One speaker who surprised me was Billy…
Category: Content Marketing and Social Media
Optimizing Your Business Facebook Page
Last week we noticed that Facebook is now allowing Page owners to change their username or vanity URL. Before now, the username you chose was permanent – no ifs, ands or buts about it. This got us thinking about other important Page elements that are worth noting if you are creating a new Facebook Page…
Yelp and Bing Have Their Eye on Google and Zagat
As I told you two weeks ago, Google imploded their Google Places pages and are converting everyone to Google+ Local. Lots of businesses have been left out in the cold with duplicate pages appearing, disappearing listings altogether and a lack of answers other than ‘wait and we will fix it’. In a big move, Bing…
SEO at a Glance [INFOGRAPHIC]
Optimizing your website for search is so important. You want to make sure the right people are finding your site for the right things. In this Infographic below we try to show you all the different aspects of optimizing your website. Your process needs to start with keyword research and validation. You want to target…