YouTube is the second most visited site in the world. With 2 billion+ users and about 1 billion hours of content being watched per day, it’s a no-brainer that YouTube ads should be in your marketing mix. Running ads on YouTube opens up so much opportunity to help businesses increase traffic, brand awareness, and conversions…
Category: Content Marketing and Social Media
2020 Marketing & Technology Predictions
To keep with tradition, we’ve compiled a list of our team’s marketing and technology predictions for the new year! We’ve got thoughts on privacy, augmented reality, streaming services, and more. Which ones do you think will come true in 2020? Digital Marketing Predictions Brands will succeed by how personal they can get with their…
Hall’s Favorite Apps and Websites of 2019
As 2019 winds down, we’ve been taking time to reflect on some of our favorite and most-used apps and websites of the year. Some are educational, some are convenient, and some are just plain good! What are the apps and sites that you’ve relied on this year? Websites We Love freeCodeCamp.org – It has just…
Paid Search Competitor Analysis
Competitor analysis is one of the first steps in the process of planning a paid search campaign. How do you win if you don’t know what your competitors are up to? Define Your Top Competitors Create a list of your direct competitors, and include those who may be perceived as competitors. Perform a search using…