What You Need to Know About Google’s Hummingbird Update

It was hard to miss, but chances are you’ve heard about Google’s Hummingbird algorithm update. Google officially announced the update on September 26th, but it was suggested Hummingbird actually rolled out a month earlier. This announcement came on the heels of the keyword (not provided) news, which left a lot of marketers a little…frustrated. It’s…

Top 3 Basic International SEO Requirements

The importance of International SEO (Search Engine Optimization) has become a basic necessity to most company websites who are targeting a global audience. The global economy has significantly increased in the number of companies seeking search marketing strategies in order to connect with target audiences but all over the world. The most recent changes by…

What is Google Local 7 Pack?

Sometimes a barrier in communicating about internet marketing are the unfamiliar terms. Recently in a meeting, I was asked what ‘7 Pack’ was, so I thought I would take a second to explain it. In Google Local Results, the search results that show the business’ name, address, phone number and map is referred to as…