Fun with Search Trends: Google Insights for Search

Since it’s nearly back-to-school time, I thought I would throw a little fun your way before the summer winds down.  Google originally launched Google Insights for Search last year, but they just took it up a notch by adding a forecasting feature, an animated map, and expanded its availability to 39 languages. If you don’t…

SEO Strategy: Do You Focus on Winning a Battle or Winning the War?

The most identifiable difference between marketers with traditional marketing backgrounds and those who are pure internet marketers is how they define victory. Traditional marketers tend to focus on the individual battle or battles while most savvy internet marketers look at a bigger picture and focus on the war. Why the Difference? Traditionalists are conditioned to…

Video Training: How To Choose an RSS Reader

Clients are always asking us how to subscribe to a blog, which leads to the real question – what is an RSS reader and how do I use one?  This video tutorial answers the question by showing you how to subscribe to a blog using the popular feed readers Google Reader and iGoogle, and the…

Time to Percolate on Google Caffeine

Boy, was I excited when I received my personal invitation read on Google’s company blog that they are allowing searchers to test out Google’s new-and-improved search, codenamed “Caffeine”. Could it get any better than that?  Yes.  They are actually allowing testers to leave their feedback about it, which will go directly to Google’s engineers. According…