Bounce rate, a web analytic, is the percentage of single-page visits your website receives. A normal bounce rate threshold is between 40-60% and a higher bounce rate indicates that web…
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While Google Buzzes, Bing Makes Deals
There has been so much “buzz” about Google Buzz, and the 100 other things Google launches every week, I’ve been wondering what Bing has been up to lately. I’ve seen…
What to do if Someone is Squatting Your Name on Twitter
Photo Credit: ilevin Perhaps you are just now getting to signing up for a Twitter account. More likely is that when you joined Twitter, you were not sure what you…
Online Video for Small Businesses – Part 2
Simple Minds, live: They could have streamed this concert on YouTube “Why don’t you post some videos of yourself on YouTube?” “You really should set up a Facebook fan page…
Use Meta Description Tags to Your Advantage
Photo Credit: tapasparida A couple weeks back, I blogged about the importance of engaging the visitors that come to your website and enticing them to convert; SEO is only a…
Succeeding at Social Media – It Only Gets Harder From Here
We have been talking about Social Media a lot here over the last few years. We have covered tips on your strategy, tools and measuring. There is something I am…
7 Perks of Using a Content Management System
If you use a Content Management System (CMS) to control your website you are in a great position! Instead of having a basic static site you have the power over…
How to Diversify Your Web Traffic Sources
Have you checked your traffic sources on your website’s analytics lately? What do you see? It’s good to see that search has a big piece of the pie, but you…
Adding Boxes to your Facebook Fan Page
Facebook keeps getting bigger and if your target audience is using it, now’s a good time to get involved in the discussions about your company and industry! We’ve learned how…
How to Follow Back Good People on Twitter – Twitter Lists as Validation
Many businesses have realized that social media marketing is an important tool to have in their marketing tool belt. One of the problems businesses have, SMBs in particular, is that…