Campaign Tagging is a great way to track results of your your Email Marketing efforts within Google Analytics. By tagging your links, you gain a broader, more full picture of what people do on your site after they “clickthrough” a link in an email. What are tagged links? Tagged links are the links within your…
Author: Hall
Explaining Inbound Marketing to anyone and Inbound Marketing Summit Notes
It is Fall. Times are hectic and changing. The internet is changing. It changes not only every day but with every second. We can easily get lost in what is important to us, our company and our communication strategy (online and offline). Times like these are a good opportunity to get back to basics by…
WordPress Blog Training: Interacting with Bloggers
In this blog tutorial video, Fred from Hall shows you how to comment on blogs that you like, quote other bloggers in your WordPress blog, and contact bloggers for guest blogging opportunities.
What is it That You Do in 30 Seconds? Re-Inventing the Elevator Pitch.
I think it is time the Elevator Pitch made a comeback! Your Elevator Pitch is what you would tell someone in an elevator about your company, your goals, your mission and you only have the same time you would have if you were on an elevator with someone for a few floors. Perhaps this person…