Enhance Your Local SEO as Brick and Mortar Businesses Reopen

People are gathering, and storefronts are opening at greater capacities. With this in mind, it is an ideal time to evaluate your local SEO strategy and develop a plan for improving your impact in local search. Below are three places where you can focus your efforts. Create Meaningful, Localized Content for Your Website One way…

Boost Your Visibility and Local Presence with Google My Business

Now, more than ever, companies should understand the value of having a completed Google My Business (GMB) profile, as they have become more and more crucial to gaining visibility on Google and improving local SEO. In a time when Google is the new Yellow Pages, optimizing your profile (or claiming your profile if you haven’t…

Core Web Vitals: Cumulative Layout Shift (CLS)

Cumulative Layout Shift, or CLS, is one of Google’s Core Web Vitals—new metrics that are a part of the May 2021 page experience ranking update. There are three Core Web Vitals, and we’re diving into each of them individually to help you prepare your site. What is CLS? Cumulative Layout Shift is the sum total…