The Importance and Use of Alt Text

To be rendered by a browser, images come with several attributes like src, width, height, etc. What if an image cannot be displayed? What if a user is visually impaired and uses a screen reader to access the web? The alt attribute provides text, an alternative to an image, to be rendered by browsers or…

7 Ways to Optimize Your Google My Business Listing

Google My Business is a free tool that businesses should use to improve their local visibility on Google. It doesn’t take long to set up and allows business owners to be in better control of their local search results. Below are seven important things you should do to optimize your business listing. Claim Your Business…

The Importance of Mobile Optimization

SEO is only as good as the quality of a site’s on-page content, user experience (UX) design, and other key factors that are evaluated by Google. One factor that’s especially important is how a website functions on a mobile device. Google introduced mobile-first indexing at the end of March following a year and a half…

Hosting Data Center Locations

When choosing a hosting provider for your website it often comes down to making sure it can handle your site’s traffic and fit in your budget, but something else to consider is geographic location. Whether you’re running a regional content site or an international eCommerce business, getting hosting that is near your site’s target users/audience can help…