So my calendar says Spring is here but the view out my window makes me think I am still stuck in a Maine winter. I’m so ready for Spring: color, energy and fabulous events, but Mother Nature is holding out on me… So to get all of us warmed up for Spring I have decided…
The Hall Blog
SEO is a Process Not a Project
photo credit: Aaron Escobar™ In today’s challenging economy business owners realize having a website is simply not enough. In order to survive business websites need to be ahead of competitors in search engine results. Business owners may realize they need “SEO” to profit in sales, but what many web site owners do not realize is…
Business Owners Need to be More Involved with their Marketing Strategy
Shifting Some More…. As I discussed last week, traditional marketing is dying and as the power shift to buyers takes place – another power shift is also occurring. This is the shift towards the businesses’ owners being forced to become more and more involved in their own marketing. In a traditional model, we would purchase…
Organic Search Chronicles, Part 3 – SEO Best Practices, What They Are and How to Use Them
photo credit: Spencer E Holtaway During the past few installments I’ve laid the groundwork for the discussion I’m going to get into today — I’ve made the case for SEO and I’ve explained how search works. Now let’s talk about how you can use that understanding to positively impact your website. The meat of…