First impressions are huge. Functionality is huge. Relevance is huge. These set the tone for what to expect from your website, brand, and business. Below are a few important questions to ask yourself as you go through your website to help improve your online presence. Does your site have a clear objective? From the first…
Author: Hall
The Power of AMP on Search & Display Ads
What is an AMP? AMPs are open-source Accelerated Mobile Pages that prioritize speed to provide a faster user experience. It is made up of three core components that include AMP HTML, AMP JS, and AMP Cache. For more information, check out the latest from the Accelerated Mobile Pages (“AMP”) Project. How is Google using AMPs?…
Steps Toward Effective Workplace Communication
Communicating effectively in the workplace is necessary, but not always easy. Here are some tools and steps you can take to help close the gaps: 1. Follow-Up on Company Meetings and Projects Many offices start their week off with company meetings to get their team on the same page heading into the week, but what’s…
Latest PPC News & Updates: Bing Adds New Custom Audience & In-Market Targeting Features
In the latest June update, Bing is offering two new pilot offerings that will allow users to reach their ideal audience. These two pilot offerings include In-Market Audiences and Custom Audiences. Let’s take a peek at what’s included. In-Market Audiences When it comes to In-Market Audiences, this new feature allows you to target users who…