What is Facebook Newsfeed Optimization?

There is a lot of talk about Facebook Newsfeed Optimization and Social Media Optimization going on. Some are saying it is as important as SEO. I can’t say I agree…

How do I get people to convert on my site?

The above is a common question asked by many business owners about their websites. The simplest answer is to create a user conversion strategy that you test and improve over…

Schedule Your Site Crawls Regularly

What does it mean to crawl a website? A website crawler is a program that indexes all the pages of a website and generates an XML Sitemap of the site…

What is Conversion Rate Optimization?

By now we know what your conversion rate is right? The number of people that visit your site is not nearly as important as the people that do something on…

What is Quality Score?

In paid search (pay-per-click/PPC), like Google Adwords, there is a number that indicates the quality of the keywords you are using and affects it’s ranking and cost-per-click (CPC). The quality…