As I mentioned before, Inbound Marketing is the term for the types of marketing efforts where you are being found by consumers when they are researching information. With that said…
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What is Missing On Your Website: Compelling Offers and Calls-to-Action
Having a great looking website is a nice objective. But if it doesn’t motivate your visitors to take action, you’ve missed the whole point of having a website. You might…
Stop! 6 Things You Can Stop Doing Right Now That Will Help Your Business Grow
Stop! If you are doing any of the six following things, you are likely hurting your sales and marketing efforts. They are a waste of time, money and energy that…
Measuring the ROI of Social Media
More and more businesses are turning to Social Media to help promote their brand, events, products and more. As more and more businesses participate, it means there are more and…
Get Your Butt in the Chair and Write
In addition to my life here at Hall as internet marketer, I’m an avid fan of audiobooks and a creative writer. This weekend I was listening to an interview with…
Real-Time Search: The Good, The Bad, and The SEO
Real-time search has been on the horizon for a while now, but after the tragic death of Michael Jackson a few weeks ago, it seems to have reached a fever…
One, Two… TWEET?! – How many Twitter accounts is too many?
Some of us use our Twitter accounts for personal status updates while others use it to boost their businesses. Friends can let their followers know what fruit is the freshest…
To the Moon and Back – What Does 40 Years of Tremendous Technology Mean to You?
The world we live in is pretty rad. Just forty years after the landing on the moon, we can now zoom to the moon ourselves care of Google Earth. Yesterday,…
Are you a social media junky just to be popular?
The measuring geek is at it again. Social media this and social media that… everyone is talking about it and wants to join and get as many fans or followers…
Using the Right Keywords to Conquer the “Word” Wide Web
OK, so it’s technically the World Wide Web, but with so much emphasis on keywords as part of a website’s SEO strategy, I tend to think of the web as…